Role reversal: Rural India rules in technology
It may be a fact that people are moving away from rural areas to urban areas. It is no doubt that people are migrating to big cities.
But, what is not known and also shocking to many of us is that Tier 2 and Tier 3 and 4 cities of India are more tech savvy than their urban counterparts. They are not only ready for technology, but they are much ahead of us said Jasminder Singh Gulati, a Web Master while addressing at the TEDx Hyderabad meet recently. He revealed this much to the surprise of the 1500 audience, the stunning stories, more than 40 of how Tier 2, 3 and even 4 cities, using technology in their everyday life.
The digital revolution beyond our wildest imagination is taking place in the remote corners of India as we speak. We have the opportunity to transform the lives of people in a way that was hard to imagine a couple of decades ago. We, at Digital Desh, bring to you these awe-inspiring stories of the real entrepreneurs of India. We have unraveled the "Inside of the Internet of India" with Digital Desh announced Jasminder Singh Gulati, Co-founder, NowFloats.
Many stunning stories of unsung tech savvy villagers came into light as a result of an initiative "Digital Desh Drive", taken up by NowFloats, a Hyderabad based technology start-up those powers more than 2, 50, 000 SME businesses to get discovered online via frictionless technology.
TEDx Hyderabad always looks for these kinds of stories and ideas worth spreading informed Viivek Varma, Co-organiser of the TEDx Hyderabad.
Four crew members undertook journey from Amritsar to Kanyakumari in two different occasions and travelled for 18days. Travelling more than 4000 kms n a car through 18 cities, town and villages of Rajasthan, Madhyapradesh, Uttar Pradesh and Delhi to get a pulse of the 'real power' of Digital India. These two journeys were undertaken into the heart of India's small and medium business to know how it is adopting technology. The Initiative was sponsored by Google India, IAMAI, iSPRIT, PayTm and AskMe.